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Product Information Solutions: Start-Up Ventures

Beginning with 3Com Corporation, our first engagement with a start-up venture, Lasselle-Ramsay has built a formidable track record of helping start-up companies become successful.
Start-up companies know that time is money. In today's highly competitive markets, venture-funded companies often have just one shot at success, which means getting to market on timeor ahead of the competitionwith a first product launch that achieves rapid adoption. A key factor in achieving acceptance and adoption is the product information that is delivered with the product. These key deliverables are used to communicate internally and externally and to ensure channel readiness. Lasselle-Ramsay works with start-up companies throughout the product life-cycle process to provide the product information and training needed to take your product to market and provide the ongoing support that customers expect.
Entrusting your product information needs to Lasselle-Ramsay ensures that you will go to market with information and training that meets the highest industry standardswithout having to build that capability yourself. This partnership allows you to stay focused on developing the best technology and creating a unique market position while gaining the benefit of our experience with over 500 companies and 21 years of meeting product deadlines. We ensure that you meet your delivery milestones by employing proven methodologies and field-tested enabling technologies that help conserve precious capital, and by putting in place sound internal information development processes and procedures that allow your organization to scale.
Lasselle-Ramsay can work with you to do the following:
- Develop product documentationfrom engineering specifications and white papers to technical reference guides, programming guides, service manuals, and end-user documentation
- Develop technical training programs for sales, sales support, integrators, and channel partners
- Develop online support sites
- Develop the standards, templates, style guides, processes, and procedures that build your product information life cycle
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